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Webinar recap: Consumer healthcare trends shaping the future

Posts

Feb, 2023

Webinar recap: Consumer healthcare trends shaping the future

Forrester and Market Logic discuss consumer healthcare trends and the future of AI in healthcare and pharmaceutical enterprises.

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Market Logic software to launch first generative AI solution for consumer insights

News

Feb, 2023

Market Logic software to launch first generative AI solution for consumer insights

Market Logic Software has announced the development of a new portfolio of Artificial Intelligence for Consumer Insights (AICI) products tailored to serve enterprise market

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Greenbook Tech Showcase 2023

Webinar & Events

Jan, 2023

Greenbook Tech Showcase 2023

Answering Business Questions with AI: Greenbook Tech Showcase 2023 In January 2023, we joined our partners at Greenbook to preview our new Generative-AI solution for Consumer

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Artificial intelligence for consumer insights (AICI) has arrived: here’s what you need to know

Posts

Jan, 2023

Artificial intelligence for consumer insights (AICI) has arrived: here’s what you need to know

Artificial Intelligence for Consumer Insights (or AICI) is a new field that aims to integrate the power of generative AI into enterprise insights teams, completely reshaping the

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3 healthcare insights trends to watch in 2023 (and what they mean for you)

Posts

Jan, 2023

3 healthcare insights trends to watch in 2023 (and what they mean for you)

If you’re an insights manager in the healthcare and pharmaceutical industry, keep your eye on these three trends in 2023.

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Highlights from the insights executive roundtable: London edition

Webinar & Events

Jan, 2023

Highlights from the insights executive roundtable: London edition

Market Logic’s exclusive leadership dialogue discussed the future of Insights We recently got together in the heart of London with our partners from Tesco, Vodafone, and

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2023 predictions for consumer insights

Posts

Jan, 2023

2023 predictions for consumer insights

2023 will see a lot of changes in the field of consumer insights: from increased focus on organizational resilience, to more savvy consumers, and more reliance on Artificial

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Knowledge management maturity: how well do you ‘know what you know’? 

Posts

Nov, 2022

Knowledge management maturity: how well do you ‘know what you know’? 

How mature is your knowledge management? When was the last time you evaluated your organization’s knowledge management maturity? If you’ve never done it, then you may be

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TMRE 2022: envisioning an AI-driven future for consumer insights

Webinar & Events

Nov, 2022

TMRE 2022: envisioning an AI-driven future for consumer insights

Our team of Market Logicians headed down to San Antonio, TX last week to attend The Market Research Event, or “TMRE”. As the region’s is the region’s

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How to prevent knowledge loss during employee turnover

Posts

Nov, 2022

How to prevent knowledge loss during employee turnover

Knowledge loss is an often overlooked byproduct of employee turnover, despite it being risky business for large global enterprises. Losing a single employee means losing crucial

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Combating data waste: Why your enterprise data is going unused and how to fix it

Posts

Oct, 2022

Combating data waste: Why your enterprise data is going unused and how to fix it

Why your enterprise data is disappearing and what it’s costing you Unbelievably, only about one-third of enterprise data is ever used after it is created, with a study reporting

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How can an insights platform change company culture? 

Posts

Oct, 2022

How can an insights platform change company culture? 

Changing the way you use insights has impact across your organization  If you want to foster trust and promote a positive knowledge sharing culture in your organization,

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