Resource Hub

Type

Search by keyword

Everything you need to know about AI-powered synthetic personas

Resources

Feb, 2026

Get your comprehensive guide to synthetic personas

Understand how AI-powered synthetic personas work, how they can supercharge innovation with consumer insights, and where to start. Get your guide now.

Read more

Editor's Picks

Market Logic Named as a Visionary in the 2026 Gartner® Magic Quadrant™ for Competitive and Market Intelligence Platforms

News

Apr, 2026

Market Logic Named as a Visionary in the 2026 Gartner® Magic Quadrant™ for Competitive and Market Intelligence Platforms

Berlin, Germany — April 27, 2026 — Market Logic Software, provider of the DeepSights active intelligence platform, today announced that it has been recognized as a Visionary

Read more
Always-On Consumer Insight: How Marketers Use Agentic AI to Move Faster

Webinar & Events

Mar, 2026

Always-On Consumer Insight: How Marketers Use Agentic AI to Move Faster

Recorded on March 3rd 2026 Market Logic is joined Campaign Live for an exclusive look at how agentic AI is changing the way marketers bring consumer insight into everyday

Read more
Forrester – The Total Economic Impact™ of Market Logic DeepSights

Resources

Jul, 2025

Forrester Study: The Total Economic Impact™ Of Market Logic DeepSights

Explore the findings of the Forrester Total Economic Impact™ (TEI) study and gain insights that can drive business success and strategic decisions.

Read more
Market Logic extends DeepSights Personas with synthetic panels and flexible persona generation to redefine audience research at scale

News

Apr, 2026

Market Logic extends DeepSights Personas with synthetic panels and flexible persona generation to redefine audience research at scale

DeepSights Personas’ new Persona Builder and Synthetic Panel capabilities transform how quickly insights, innovation, and marketing teams can deepen audience

Read more
Get the DeepSight Personas product factsheet

Resources

Apr, 2026

Factsheet: DeepSights Personas

DeepSights Personas: From slide decks to real-time dialogue - know what your customers think, faster

Read more
Roundtable IIEX DC 2026

Webinar & Events

Apr, 2026

Roundtable IIEX DC 2026: The Era of Active Intelligence

Join senior insights, strategy, and innovation leaders in D.C. for an evening reception hosted by Market Logic Software. Discover new IPSOS research on the evolving innovation

Read more
Marketing Week Webinar: AI Personas – A New Approach to Understanding Your Customers

Webinar & Events

Apr, 2026

Marketing Week Webinar: AI Personas – A New Approach to Understanding Your Customers

Event Details Traditional buyer personas have long been central to marketing strategy. But in many organisations, they remain static: buried in reports, quickly outdated and

Read more
AI-accelerated market research: from human bottlenecks to strategic insights 

Posts

Apr, 2026

AI-accelerated market research: from human bottlenecks to strategic insights 

Explore how AI‑accelerated market research uses AI‑powered and automated market research to remove bottlenecks, helping insights teams apply AI in market research to deliver

Read more
Join Market Logic and Hormel at IIEX North America 2026

Webinar & Events

Apr, 2026

Join Market Logic and Hormel at IIEX North America 2026

Session Details: Title: Creating an Active Intelligence System: 
Hormel’s AI PlaybookDate: Thursday, April 30th, 2026Time: 2:05 PM – 2:25 PM EDTLocation: Blue Stage

Read more
Market Logic collaborates with Melli to redefine category strategy services in the age of AI

News

Mar, 2026

Market Logic collaborates with Melli to redefine category strategy services in the age of AI

Berlin, Germany — Tuesday, March 31st 2026 — Market Logic Software,  a global leader in market intelligence and insights solutions, is excited to announce

Read more
The missing layer in enterprise AI: Trusted insight intelligence

Posts

Mar, 2026

The missing layer in enterprise AI: Trusted insight intelligence

Enterprise AI is transforming productivity, but insights teams face a critical challenge: speed without confidence. Discover why general-purpose AI tools like Copilot lack the

Read more
Collaborative and human AI framework: How to split the tasks with your AI 

Posts

Mar, 2026

Collaborative and human AI framework: How to split the tasks with your AI 

Discover how ai powered tools reshape the innovation process by enabling true human–AI collaboration, helping teams strengthen innovation management and unlock faster

Read more
What synthetic personas reveal about consumer motivations that surveys can’t

Posts

Mar, 2026

What synthetic personas reveal about consumer motivations that surveys can’t

Discover how synthetic personas reveal deeper consumer motivations and deliver faster, richer consumer insights to strengthen early consumer testing.

Read more
Beyond Research: How Agentic AI is Rewriting the Rules of Commercial Intelligence

Webinar & Events

Mar, 2026

Beyond Research: How Agentic AI is Rewriting the Rules of Commercial Intelligence

Event Details As AI reshapes the market research landscape, an agency’s competitive advantage will come from in how effectively they can integrate AI solutions and human

Read more
Market Logic Software included in latest Market and Competitive Intelligence Platforms Landscape Report 

News

Mar, 2026

Market Logic Software included in latest Market and Competitive Intelligence Platforms Landscape Report 

Learn about Market Logic Software's position in the Forrester landscape report and its implications for competitive intelligence.

Read more

1 2 3 … 27