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Jun, 2018
The 2018 Mumbai Market Logic Insights Executive Roundtable took place in Mumbai, India and Saurin Shah, Head of CMI, Godrej Consumer Products, hosted. In attendance were
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Webinar & Events
May, 2018
Coca Cola’s generous invitation to host our November roundtable at their conference centre at 1 Coca-Cola Plaza in Atlanta was attended by insights and marketing executives from
Mar, 2018
At the 3rd Market Logic Executive Roundtable in Chicago October 2018, Paul Bould, VP Global Marketing Insights at Abbott Laboratories shared a detailed case study on deployment of
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Aug, 2017
It would seem to some that AI marketing is a natural marriage for a marketer looking to deliver value by way of insights. However is that still a dream? Way back in 1965, Herbert
Jul, 2017
At the 2nd Market Logic Executive Roundtable in London last June, Chet Henderson, VP of Consumer and Market Insight, Foods & Sustainable Business, Unilever, shared a
Mar, 2017
“We’re using AI to give creativity back to the marketers.” So said Market Logic CEO Kay Iversen this week at I-COM, the industry forum for Marketing Data & Measurement
When it comes to artificial intelligence and cognitive computing, we couldn’t be living in more exciting times – new methods and technologies are invented every day,
Feb, 2017
In one of a series of essays on the impact of AI on the insights profession, Martin Rückert identifies a key technology to efficiently find patterns and insights from exponential
Keep up to date with the latest insights from Market Logic as well as all our company news in our free monthly newsletter.
In one of a series of essays on the impact of AI on the insights profession, Martin Rückert, our Chief AI Officer, identifies a key technology to efficiently transform
Jan, 2017
As we already know, knowledge sharing is fundamental when you want to come up with fantastic consumer products. Companies invest millions of dollars in research every year to
Nov, 2016
The world’s best research teams do their best to proactively plan research over time to advance consumer understanding. At Market Logic, our clients collaboratively create these
World-leading companies have corporate networks. This isn’t new. But how can you find your way around the diverse internal software and tools landscape? With all the different
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