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Posts
Apr, 2020
Colgate-Palmolive has long been a pioneer in knowledge management for insights, with a dedicated function since the 1980s. Throughout their insights journey, they have generously
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Mar, 2020
At IIeX 2020 in Amsterdam, Market Logic client partner Mondelez shared their exciting journey to true consumer centricity. Gabriela Gaut, European Director Insights &
At IIeX 2020 in Amsterdam, Market Logic client partner Mondelēz shared their exciting journey to true consumer centricity. With 37 brands and operations in over 80 countries, the
Jan, 2020
Great news – Visa & Market Logic have been named a winner in the 2020 BIG Innovation Awards presented by the Business Intelligence Group. The award acknowledges Visa’s
Webinar & Events
Nov, 2019
From Wechat to WeWork and Grab to Gangnam Style, this last decade rewrote consumer expectations in radical ways. Stepping into a new decade, the pace of innovation and disruption
Lisa Feierstein, TrendWatching’s Senior Strategist in New York City, will scope three opportunity-rich, yet-to-be-published trends for 2020 (and beyond): METAMORPHIC DESIGN,
Market Logic client partner Stephanie Eaddy, Global Growth Director at Coca-Cola’s The McDonald’s Division (TMD), gave an illuminating presentation on “Trailblazing AI
Oct, 2019
Very excited to learn that Market Logic has been named a leader in “The Forrester New Wave™ Market And Competitive Intelligence Platforms, Q4 2019.” Market Logic had the
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Record heatwaves, wildfires, water shortages and warnings about the climate crisis were urgent reminders that, in 2020 and beyond, sustainability will be non-negotiable for brands
Sep, 2019
Market Logic was named “Best Data Solution” at the Market Research Society (MRS) Operations Awards for their market insights platform at Tesco. MRS is the UK’s most
We were lucky enough to be joined at ESOMAR Edinburgh (2019) by Robert Adams, VP Global Human Insights at VISA. We presented Visa’s case study for their successful Global
Jul, 2019
Everyone is talking about AI, but hardly anyone is using AI to its full potential. Currently, the world’s three largest companies are building their business models on AI.
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