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Telecommunications
Aug, 2020
At this year’s Research Society’s virtual conference, “Facing 2030,” I was pleased to take part in the Telstra success story with Dr. Violet Lazarevic, GM Customer
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Pharma & Healthcare
Jun, 2020
“There are decades where nothing happens and there are weeks where decades happen.” – Vladimir Lenin During our Virtual Healthcare and Life Sciences Insights Executives
Apr, 2020
Colgate-Palmolive has long been a pioneer in knowledge management for insights, with a dedicated function since the 1980s. Throughout their insights journey, they have generously
Mar, 2020
At IIeX 2020 in Amsterdam, Market Logic client partner Mondelēz shared their exciting journey to true consumer centricity. With 37 brands and operations in over 80 countries, the
Nov, 2019
Market Logic client partner Stephanie Eaddy, Global Growth Director at Coca-Cola’s The McDonald’s Division (TMD), gave an illuminating presentation on “Trailblazing AI
Sep, 2019
Market Logic was named “Best Data Solution” at the Market Research Society (MRS) Operations Awards for their market insights platform at Tesco. MRS is the UK’s most
Jun, 2019
During a fascinating Market Logic webinar, experts from Ipsos, Reena Sangar and Paul O’Meara, shared how connected health solutions are changing the healthcare paradigm, as well
Cross Industry
Apr, 2019
We are pleased to be included in the Forrester Research report “New Tech: Market and Competitive Intelligence (M&CI) Solutions, Q1 2019.” The report names Market Logic
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Feb, 2019
Market Logic was very excited to be at IIeX Amsterdam last week with Coca-Cola, where a lively agenda stimulated great discussions on the stage and conference floor, see the
Jan, 2019
Most of our readers—over 80%—believe artificial intelligence can help insights teams, based on the results of our last survey. Why? In the words of one respondent: “AI takes
Aug, 2017
It would seem to some that AI marketing is a natural marriage for a marketer looking to deliver value by way of insights. However is that still a dream? Way back in 1965, Herbert
Jul, 2017
At the 2nd Market Logic Executive Roundtable in London last June, Chet Henderson, VP of Consumer and Market Insight, Foods & Sustainable Business, Unilever, shared a
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