Products
Solutions
Company
Resources
Products
Solutions
Company
Resources
Fill in the fields and submit the form to estimate your ROI.
Calculation period = 12 months
How many people should have access to the centralized knowledge at your organization?
Insight team members Number of team members
Business stakeholders Number of team members (ie product, marketing, R&D, sales)
Your Market Research Investments
Commissioned research projects Number of projects
Secondary source subscriptions Number of subscriptions
Other market and competitive intelligence investment Other subscriptions, software and services.
Total Annual Benefits
XXXXXXXXX€
Total Annual savings
XXXXXXXX €
Estimated Annual Hours saved
Total time saved across all users
XXXXXX
Insight team members
XXX
Business stakeholders
XXX
Estimated Annual Value of time saved
Total time saved across all users
XXXXXX
Insight team members
XXX
Business stakeholders
XXX
Annual Market Research Investments saved
XXXXXX
Empower your leaders to make smarter and faster insights-backed decisions with trusted, AI-powered market insights. Having a centralized knowledge management platform democratizes access to market and competitive intelligence. It’s a critical investment that breaks down information silos, boosts business performance, and delivers clear ROI.
Calculation assumptions
The following assumptions provide a foundation for evaluating time and cost efficiencies within the organization. They include average hourly pay rates for both insight team members and business stakeholders, estimated annual hours saved by each group, and typical costs associated with commissioned research projects and secondary source subscriptions. These figures are intended to support decision-making and highlight potential areas for optimization.
Insight Team Members – FTE Annual Pay – fully loaded cost – Average: $110,000
Business Stakeholders – FTE Annual Pay – fully loaded cost – Average: $140,000
Insight Team Members – Assumed Hours Saved Per Year: Insight team members are estimated to save 872 hours annually.
Business Stakeholders – Assumed Hours Saved Per Year: Business stakeholders are estimated to save 360 hours annually.
Assumed Average Cost Per Commissioned Research Projects: The average cost for commissioned research projects is assumed to be $40.000.
Assumed Average Cost Per Secondary Source Subscriptions: The average cost for secondary source subscriptions is assumed to be $30.000.
Assumed Average Cost of other market and competitive intelligence investment: $40.000
Evaluating the return on investment (ROI) of knowledge management is no longer optional—it’s essential for decision-makers who seek to justify their knowledge management efforts and ensure ongoing organizational support. In this comprehensive how-to article, we provide you with clear guidelines to measure your knowledge management ROI.
In our research, nine of out ten product / innovation teams agreed that easier, faster access to consumer insights and data would increase product launch success rates.
Some modest assumptions of the impact of better insights show how valuable this could be:
