Berlin, Germany — April 27, 2026 — Market Logic Software, provider of the DeepSights active intelligence platform, today announced that it has been recognized as a Visionary in the Gartner Magic Quadrant for Competitive and Market Intelligence Platforms. The report evaluated vendors across two axes — Completeness of Vision and Ability to Execute — and positioned Market Logic in the Visionaries quadrant.
Gartner defines competitive and market intelligence (C&MI) platforms as solutions that enable organizations to systematically gather, analyze and act on actionable insights about industries, companies, products, competitors and topics from diverse internal and external sources. This includes news, social media, websites, independent and broker research, company filings, financial data, internal proprietary knowledge bases and other relevant sources. Delivered primarily as SaaS, these platforms leverage AI to empower confident, high-stakes business decisions.”
The impact of AI on CMI
In our view, Gartner’s analysis of the market landscape highlights a shift towards embracing specialized C&MI platforms rather than general-purpose AI tools to support strategic business decisions. It notes that organizations are seeking out platforms that ‘deliver trustworthy, actionable insights’ whereas general purpose AI tools ‘often lack the ‘transparency, accuracy and traceability’ required.
Another key trend is the move toward active orchestration of intelligence. Gartner says: ‘The market is shifting from passive monitoring to active orchestration of insights. Modern platforms are evolving from tools that simply summarize data to agentic solutions that act as autonomous strategic partners.’
“We believe our recognition as a Visionary in the Gartner Magic Quadrant for Competitive and Market Intelligence Platforms validates our approach to active intelligence,” said Olaf Lenzmann, Chief Innovation and Product Officer at Market Logic Software. “Organizations can no longer afford to rely on static knowledge repositories. DeepSights is built to continuously connect data, uncover insights, detect market signals and drive action — so that every decision-maker, from the CEO to the brand manager, is working from a shared, up-to-date understanding of their market.”
Powering Active Intelligence with DeepSights
Market Logic’s DeepSights platform represents a fundamental shift from passive knowledge management to active intelligence. Rather than storing reports in a static repository and waiting for users to search for information, DeepSights continuously works to uncover insights and close the gap between discovery and action. The platform uses agentic AI to connect knowledge, analyze and synthesize information, detect and alert teams to important changes, and trigger actions directly in business workflows.
More than 100 of the world’s leading brands — including Mars, Novartis, eBay, Colgate-Palmolive, Philips, Tesco, Vodafone and REWE — rely on DeepSights to power their most important market decisions, with over 100,000 business users across the globe. Independent research has confirmed measurable outcomes, including 97% faster insights discovery and more than 50% innovation acceleration.
Gartner Disclaimer
Source: Gartner Report, Magic Quadrant for Competitive and Market Intelligence Platforms, By Rahim Kaba, Dan Tolan, etc, April 2026.
Gartner and Magic Quadrant are a trademark of Gartner, Inc. and/or its affiliates.
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
