Interact with customer profiles anytime with Persona Agents.

DeepSights AI Persona Agents let you simulate customer feedback through synthetic personas built from your own data, enabling deeper discovery, richer engagement, and stronger brand connection.

Explore customer preferences, behaviours and needs anytime with DeepSights AI Persona Agents

Sharpen customer understanding

Ensure closer product-market fit before investing in live customer research.

Test more ideas, earlier

Shorten research cycles

Spend smarter in validation

Fuel creative exploration

Enable rapid consumer-centric exploration at scale

Real-time, natural language interaction

Upload and test creative assets

Individual or group chats

Export chats and auto-summarize key insights

Project-based chat organization

Optional API access for integration

Build custom personas to drive business growth

Multiple data sources can feed into DeepSights Persona Agents

Data input

Bring your persona data

  • Segmentation decks
  • U&A presentations
  • Raw customer interview transcripts

Persona Agents
 setup

Market Logic experts import and prepare data for simulation

AI engine

LLM-powered simulation tuned to your segments

24/7 chat

Test concepts, run virtual focus groups and explore habits and feedback

Integrate and export

  • Integrate with other agents
  • Share summaries with stakeholders”

Flexible setup tailored to your unique use cases

Choose how flexible your AI Persona Agent responses should be, depending on goals and data sources

From narrow focus...

  • Stay within strict, verified data
  • Focus on specific brands, segments, or markets
DeepSights AI Persona Agents bring your customer profiels to life

... to broad view

  • Explore broader perspectives and creative ideas
  • Test campaigns, concepts, or “what if” scenarios

How your team can use Persona Agents

Product

In CPG, test new flavors, packaging, or claims before launch

Marketing

In Retail, simulate shopper reaction to promotions or
out-of-stock scenarios

Insights

In Pharma, refine HCP messaging or patient materials with virtual personas

Brand

In Automotive, compare buyer reactions to features, offers, and pricing models

Why try Persona Agents?

We’ve set up example personas in different industries so you can experience how simple it is to test concepts and ideas.

See how easy it would be for you to:

  • Hold human-like chats, 24/7 — immediate answers from trusted personas

  • Explore at scale — iterate concepts, messages, and creative fast

  • Interact in local language — allow global teams to converse with personas in their local language

  • Host focus groups — bring multiple personas together to discuss ideas in a focus group

Register for Persona Agents free trial

We’ve set up example personas in different industries so you can experience how simple it is to test concepts and ideas.

See how easy it would be for you to:

  • Hold human-like chats, 24/7 — immediate answers from trusted personas

  • Explore at scale — iterate concepts, messages, and creative fast

  • Interact in local language — allow global teams to converse with personas in their local language

  • Host focus groups — bring multiple personas together to discuss ideas in a focus group