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Oct, 2022
What’s the difference between market intelligence and competitive intelligence? What’s the real difference between market intelligence (MI) and competitive intelligence
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Aug, 2022
If you use market research storytelling to deliver insights to your stakeholders, you’re not just delivering data. You’re delivering meaning. In fact, you’re delivering
Jun, 2022
What does the democratization of knowledge mean in business? In business, the democratization of knowledge means employees in any role, from marketer to CEO, have access to their
How do you know it’s time to invest in an insights platform? Your insights, intelligence, and analytics teams face growing challenges: tight budgets, high demand, new
May, 2022
How does investing in market intelligence benefit your business? From increased productivity to unparalleled customer-centricity, here is how market intelligence can have a
Apr, 2022
What is knowledge sharing? Have you ever had a hunch about a new market opportunity or customer need, but you don’t have the information to back it up? Maybe there’s too
Apr, 2021
Is your desk research gaining value or losing momentum? Read how these companies use desk research for nimble decision-making
Mar, 2021
Decision-makers only use evidence in 50% of their decisions. There are two reasons why: they can’t find the evidence they need when they need it, and when they do find evidence,
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At our executive panel with Forrester, American Express, Colgate-Palmolive, Mondelez and The Home Depot, we heard how some of the world’s leading brands drive insights
Market Logic works with insights organizations throughout the world who deliver insights to support decisions across a variety of corporate structures – decentralized,
The essential pre-condition to delivering insights that drive outstanding decisions is for your team to understand your business stakeholders and carefully listen to their
Oct, 2020
At the Market Logic Insights Executive roundtable, we were joined by top insights executives who helped us understand the impact their platforms have had on the business. Leaders
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