During the first Insights Roundtable of 2021, insights leaders from Kellogg’s, Coca-Cola, and REWE Group shared their strategies for enhancing decision quality using market insights platforms. Despite challenges like remote working and conflicting time zones, these global brands demonstrated how insights technology drives impactful decision-making.
A Look Back at the Webinar Highlights
The 30-minute webinar featured an in-depth look at the software powering these success stories, showcasing how:
- Kellogg’s enables swift, self-service access to insights, empowering business managers to quickly answer their questions.
- Coca-Cola ensures 24/7 access to essential reporting numbers for thousands of business managers worldwide.
- REWE Group keeps stakeholders informed through weekly newsletters that consolidate and distribute relevant insights.
Key Takeaways:
- Real-world examples of how market insights platforms enhance decision quality.
- Practical strategies for enabling insights access and dissemination across global organizations.
Speakers:
- Richard Adair
- Elizabeth P. Morgan
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