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Insights Jun, 2020 Five storytelling steps to drive actions through insights At our ESOMAR storytelling webinar, Forrester Analyst Cinny Little shared a fascinating glimpse into the... Read more
covid19 Jun, 2020 Healthcare and life science trends in a post-Corona world “There are decades where nothing happens and there are weeks where decades happen.” – Vladimir... Read more
covid19 Jun, 2020 The importance of sharing insights and intelligence during a pandemic What does it mean to bring insights to life, especially during a pandemic? Hear from... Read more
covid19 May, 2020 “Science will prevail” – the pivots and pauses of pharma during a pandemic At the first-ever Market Logic virtual insights executive roundtable, we were joined by insights executives... Read more
covid19 May, 2020 33 industry leaders share impact of COVID-19 on insights As our CEO Kay Iversen said last month, Market Logic is here to support our... Read more
AI-powered search May, 2020 A virtual check-in with Mars: the ESOMAR home series It was a treat to present a case study alongside Breezy Coates, Global CMI Knowledge... Read more
covid19 Apr, 2020 GreenBook podcast on COVID-19: how the industry is adapting The insights industry has shifted to working from home amidst the COVID-19 crisis. I had... Read more
Design Thinking Apr, 2020 Design thinking to meet the challenges for enterprise software Our VP Design Jeremy Eccles says it best: “Consumer apps are often designed to kill... Read more
covid19 Apr, 2020 We can all be “citizen scientists” in the fight against COVID-19 As our CEO Kay Iversen pointed out last week, Market Logic’s teams have managed the... Read more
Artificial Intelligence Apr, 2020 Driving Insights Globally at Colgate-Palmolive Colgate-Palmolive has long been a pioneer in knowledge management for insights, with a dedicated function... Read more
Get regular insights Keep up to date with the latest insights from Market Logic as well as all our company news in our free monthly newsletter.
covid19 Mar, 2020 Market Logic is here to help you through COVID-19 I wanted to take a moment at this very difficult time to reach out to... Read more
Knowledge Management Mar, 2020 Liberating a $175 million knowledge asset to boost guidance at Mondelēz At IIeX 2020 in Amsterdam, Market Logic client partner Mondelēz shared their exciting journey to... Read more
EON Mar, 2020 Insights should surprise and inspire: lessons from E.ON at QUAL360 Europe At conferences in Amsterdam and Berlin last year, leaders of the E.ON customer insights team... Read more
Knowledge Management Feb, 2020 One source of truth for BI reports Marketers need to know their performance numbers as soon as they’re available, which is why... Read more
