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Anticipate What’s Next: Combining Trend Forecasting and Synthetic Consumers for Smarter Decisions 

Anticipate What’s Next: Combining Trend Forecasting and Synthetic Consumers for Smarter Decisions 

Event Details:

Join Market Logic and Nextatlas for a webinar exploring how to combine AI-powered trend forecasting and synthetic consumer personas for transformational market insight generation and decision-making.  

The session will showcase how the Market Logic and Nextatlas have partnered to help businesses identify emerging opportunities earlier and shorten the journey from insight to action. Market Logic’s DeepSights platform enables teams to access trusted intelligence through natural-language interactions, while Nextatlas analyzes early-adopter behaviors, social conversations, and cultural signals to detect trends before they become mainstream. Together, the integrated solution brings forward-looking market signals directly into enterprise intelligence workflows.  

Attendees will learn why early trend detection has become a critical growth driver, how organizations can move beyond retrospective reporting to predictive intelligence, and how AI-generated personas and synthetic consumers can be used to test ideas, explore emerging audiences, and evaluate innovation opportunities at scale. The webinar will highlight practical applications across innovation, marketing, product development, and go-to-market strategy, demonstrating how companies can combine external trend signals with internal knowledge to make faster, evidence-based decisions.  

Details:

💡 Title: Anticipate What’s Next: Combining Trend Forecasting and Synthetic Consumers for Smarter Decisions
🗓 Date: Wednesday, 24th June 2026
🕓 Time: 10:00AM ET | 15:00 UKT | 16:00 CEST

👥 Speakers:
– Mario Coletti, Managing Director, NextAtlas
– Joseph Rini, Senior Director Product Management, Market Logic