Industry Events

There’s a lot of exciting developments in the world of consumer insights. But this year, the topic on everyone’s mind is Artificial Intelligence. That’s why we’re excited to be unveiling our new Artificial Intelligence solution for Consumer Insights at The Quirks Event Chicago 2023. Want to see AI for Consumer Insights in action? Fill out the form…

There’s a lot of exciting developments in the world of consumer insights. But this year, the topic on everyone’s mind is Artificial Intelligence. That’s why we’re excited to be unveiling our new Artificial Intelligence solution for Consumer Insights at IIEX Europe 2023. Want to see AI for Consumer Insights in action? Join us for our…

Answering Business Questions with AI: Greenbook Tech Showcase 2023 In January 2023, we joined our partners at Greenbook to preview our new Generative-AI solution for Consumer insights. In this tech showcase, you’ll hear from our Chief Innovation & Product Officer Olaf Lenzmann on the both the challenges and opportunities to deploying Generative-AI in the market…

Our team of Market Logicians headed down to San Antonio, TX last week to attend The Market Research Event, or “TMRE”. As the region’s is the region’s largest Market Research event, it was the perfect place to get a feel for what trends, challenges, and opportunities are impacting this industry. As this year comes to…

Helge Rennicke, Director of Software Engineering at Market Logic, will join technology leaders at startups and scaleups to exchange learnings on data, architecture, inclusion, and growth with Google Cloud solutions. Join this session with Helge, Drew Bradstock, Director of Product Management at Google, and Wesley Chun, Sr. Developer Advocate at Google Cloud, where they will…

REWE Group is one of Europe’s largest supermarket chains a €75-billion business based in 22 countries with over 380,000 employees. In this session, Dr. Katia Passari (Head of Business Insights – Retail Intelligence) and Marc Röhder (Project Lead Business Insights – Retail Intelligence) will share how her team delivers personalized information to approx. 2000 User….

In 2019, Gartner reported that almost 90% of business managers said it was important to use data to make their daily market-facing decisions. But the same study reported business managers consult four or more different data sources, including colleagues, market insights, direct customer interactions, customer experience, analytics, and intelligence teams, Google and secondary sources. So…

53% of decision-makers admit to cherry-picking data that supports their decisions. So how do you make sure they use all the relevant insights to make good decisions, even when working remotely? Learn how Kellogg’s uses their Market Insights Platform to ensure decision quality despite limitations with 24/7 self-service access to all your insights from all…

Helge Rennicke, Director of Software Engineering at Market Logic, will join technology leaders at startups and scaleups from across Europe, the Middle East, and Africa to exchange learnings on data, architecture, inclusion, and growth with Google Cloud solutions and 10X thinking.

Market Logic hosted an executive panel discussion on insights power, scalability, and impact. The event built on learnings from “How the Insights Center of Excellence Powers Adaptive Enterprises” (September 2020), a Forrester Research report that shows how insights professionals can drive more actions from data and insights through Centers of Excellence (CoEs). In the session,…

Market Logic is very excited to take part in this year’s TMRE together with Laura Craft, Insights Manager at Nomad Foods. The new “Insights On Demand” platform at Nomad is the foundation for their long term plan to build capabilities with a growing team, expanding tech portfolio, and new rules for engagement with insights. In…

The ESOMAR Insights Festival is an extravaganza of curated and community-generated content, conversations, social gatherings, debates, and campaigns celebrating the data, research and insights community and its contribution to our businesses and daily lives.