A comprehensive survey of business leaders and insights professionals revealing how enterprises plan to embrace AI for research and insights.
74%
of business stakeholders — including marketers, senior strategists, product managers — say that AI will increase demand for research and insights
73%
of business leaders believe AI will help integrate insights into other businesses and processes
4/5
insights teams predict that AI will improve overall productivity
How will AI change the support you need from your research & insights department?
From AI’s impact to adoption trends, learn all you need to know about AI for insights in this innovation report.
Our survey, carried out by independent analyst, Insight Platforms, uncovers how AI will transform the way enterprises create and consume insights.
Download the report now to discover:
- Most common use cases
- Key challenges
- Business opportunities