Pharma & Healthcare

Full Guide: How to become an insights-driven organization

To succeed in today’s dynamic consumer landscape, your organization must be able to react faster to unforeseen events and market shifts — continuously innovating ahead of the competition. Learn how to do just that — powered by the transformative potential of AI and generative AI, applied to trusted market insights. 

Read more

How is AI transforming roles, skills, and capabilities in insights functions?

How is AI transforming roles, skills and capabilities in insights functions?

Read more

Nextatlas CEO Luca Morena on AI, trend forecasting, and social listening

Interview with Nextatlas CEO Luca Morena

Read more

Guide: Building the right AI skills in your insights team (Part 3)

How does this guide help you? In part 3 of our guide, we’ll delve into another crucial component of the AI-insights-powered organization: The people. How are the roles changing in the new AI for insights enterprise, and what should you be mindful about? To conclude, we share practical tips from our experts on the next…

Read more

What makes a good AI vs. a not-so-good AI?

An introduction to gen AI for businesses. From RAG to LLMs — get the lowdown.

Read more

Market Logic introduces industry newsfeed bundles for up-to-date market developments on DeepSights™ – complementing consumer insights with market intelligence

Introducing DeepSights™ newsfeed bundles for market intelligence integration

Read more

How will AI connect insights to marketing and business systems in future?

Exploring the Future of AI in Marketing: Integrating Insights into Business Systems for Enhanced Decision-Making.

Read more

Guide: Systems architecture and processes (Part 2)

Learn the AI insights-powered enterprise systems architecture and processes.

Read more

How product managers can use DeepSights™ for smarter, faster decisions  

Turn data overload into actionable intelligence for winning product decisions

Read more

2024 market insights trend special: Self-servicing is the new normal 

A market insights expert deep dives into one of 2024’s key trends: self-servicing.

Read more

How marketing & business teams can use DeepSights™ for winning marketing decisions 

How marketing and business professionals can use DeepSights™ to streamline and enhance marketing decisions. 

Read more

Join Market Logic at IIEX Health 2024

Join Market Logic software to see a first-hand account of what generative-AI looks like when deployed within a healthcare technology market research and insights team.

Read more